GLOBAL ILLUMINATION BREAST CANCER AWARENESS MONTH
National Breast Cancer Awareness Month is an annual international health campaign organized by major breast cancer charities every October to increase awareness and raise funds for research, prevention, diagnosis, and most importantly, a cure! It is an excellent opportunity to remind everyone about early detection.
In 1983, the first Race for the Cure was held in Dallas, Texas with 800 participants in attendance. By 2012, tens of thousands of people participate in events to raise funds and awareness, in locations internationally, in hopes and remembrance of loved ones who have battled breast cancer. It has been 20 years since the inception of the Breast Cancer Awareness campaign began. It is active in more than 70 countries and has raised more than $35million to fund 140 BCRF grants for medical research, and this year alone supports 12 research grants across the globe.

In the past some world famous landmarks that have been illuminated in pink light to draw attention to the importance of early detection with mammography screening. Some of these landmarks have been: The Tokyo Tower, Tokyo, Japan; The Empire State Building, New York, New York; Constantine’s Arch, Rome, Italy; City Hall Square, Seoul, Korea; The White House, Washington, D.C.; Azrieli Towers, Tel Aviv, Israel; Niagara Falls, Ontario, Canada; and The Harbour Bridge, Sydney, Australia.
WATERFRONT PROPERTIES and CLUB COMMUNITIES has added the symbolic “find a cure” pink ribbon to their Jupiter area “for sale” signs. Rob Thomson, Managing Partner of Waterfront Properties stated “the reason for the ribbons is to honor those we have lost, to those who fight the disease, to lend our support to anyone affected by this and hopefully, for a breast cancer free future.”
Early detection is the best way to fight breast cancer in the early stages. Create your “early detection plan” to receive reminders to do breast self exams, schedule your clinical breast exams and mammograms based on your age and health history.
Check out www.nationalbreastcancer.org/nbcf-programs/breast-cancer-edp and download your own “early detection plan”.
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